Our Latest Articles

Startups Sam McAfee Startups Sam McAfee

The “One Big Customer” Trap

It’s hard to beat the feeling of relief upon landing that first big customer, whether you’re in charge of a new product in an established enterprise, or a lonely startup founder sitting in a WeWork somewhere.

Read More
Leadership, Startups Sam McAfee Leadership, Startups Sam McAfee

The World Doesn’t Want Your App

We all have been making apps and putting them on the App Store for almost 10 years now. But if you look at the data, only a small number of apps are actually being used. Furthermore, these apps have pretty much all been made by the big technology players, like Google and Facebook. And yet, year after year, startups continue to build mobile apps that would be lucky to get a few thousand downloads.

Read More
Startups Sam McAfee Startups Sam McAfee

Twelve-Week MVP

The name of the game in any startup venture is to find product-market fit as quickly as possible; and if you don’t hit it first time, to find an idea that works before you run out of money. Agile software development and Lean Startup methods both help you do it (ideally, used together). But while there is a lot written about the principles of Lean and Agile, there are precious few step-by-step guides on how to actually execute.

Read More

Like what you’re reading here? Subscribe to our regular email newsletter for exclusive articles, offers, and updates.

Also, don’t forget to check out our video library.